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Abacus international strengthens foothold in India with Cox & Kings partnership

Abacus is now working with Cox & Kings, one of India’s most respected travel company.

SINGAPORE – Abacus International, Asia’s leading provider of travel solutions and services, announced a new partnership with Cox & Kings Ltd, India’s leading Travel Company. The contract will further cement Abacus’ position as India’s premium travel distribution partner.

The agreement will see Abacus equip Cox & Kings with solutions such as Abacus WorkSpace, Abacus Ticketing Express and Abacus Mobile, all aimed at increasing the productivity of the company, allowing them to service customers more efficiently.

According to John Nair, Vice President – Business Travel, Cox & Kings Ltd, “Abacus took the necessary steps to understand our requirements and to address them fully. With their suite of products to improve productivity and ease the travel booking process, we see the positive impact that Abacus can offer right from the outset. We have been impressed by how the Abacus portfolio of solutions can help us to further differentiate ourselves in our long-term vision.”

Abacus is fully equipped with sales, training and service teams in India to provide its new partners with full customer service around the clock. In addition to the extensive travel content, Cox & Kings will benefit from full access to the Abacus business processes and strategy consulting practice, offering comprehensive training resources and day-to-day technology support.

“We are very proud to be selected as their preferred product and technology partner to help take them to the next level,” said Mr Brett Henry, Vice President Commercial and Marketing, Abacus International. “Our partnership with Cox & Kings signifies Abacus’ continued momentum in India and is testament to the strong track record we have achieved here. The team at Cox & Kings is one that strives for leadership through innovation and is looking to grow swiftly within the market.”

Cox & Kings Ltd. (CKL) is the longest established travel company in the world since 1758. Headquartered in India, Cox & Kings operates across 4 continents and 25 countries through branch offices, subsidiaries, representative offices, franchised sales shops as well as through our global network of sales agents. The company has a network of 163 offices across 20 states in India. The company is present in all important markets such as the UK, Japan, Australia, New Zealand, UAE, USA, Singapore, Hong Kong, Greece & Germany.

Photo: Mr John Nair, Vice President, Business Travel, Cox & Kings Ltd (right) and Mr Jeet Sawhney, Managing Director, Abacus India (left)

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Luc Citrinot a French national is a freelance journalist and consultant in tourism and air transport with over 20 years experience. Based in Paris and Bangkok, he works for various travel and air transport trade publications in Europe and Asia.

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