The property market in 2017 and 2018 has a positive outlook thanks to several factors, including indicators of a continued recovery of the Thai economy, good purchasing power – especially for high-end and luxury property, and the government's economic stimulation measures and policy to promote property development in preparation for an aging society. All these contribute to the emergence of new markets and increased demand for property ownership among the Thais and foreigners.
Due to demand for superior luxury property, Siam Paragon Shopping Center organizes the Siam Paragon Luxury Property Showcase 2017, bringing together all the leading premium property developers in Thailand to showcase high-end residential projects and holiday homes. The event will be the eleventh edition of this grand expo, showcasing 14 projects of super-luxury houses, condominiums and resorts with more than 3,000 units by Thailand's leading developers, plus luxury yachts for ultimate luxury living. The showcase, which comes with special offers to welcome the year's end, aims to meet every need of potential buyers and investors, whether they are looking for opportunities to own high-end property and assets or for long-term investments.
Chanisa Kaewruen, Deputy Managing Director of Marketing Events and Business Relations, Siam Paragon Shopping Center said, "Both the luxury and super-luxury condominiums and low-rise property markets have experienced continued growth since the beginning of 2017. Thanks to low interest rates and increased loan approval rates, the property market will grow further in the fourth quarter and get even better in 2018. The organizing of this showcase will offer a great opportunity for the developers to reach their target customers and for potential buyers to enjoy special offers, exceptional prices and promotions that will make the decision-making process easier," said Chanisa.
The projects to be showcased at this event are all residential and holiday home masterpieces on the best locations. They are ARNA EKAMAI, BLUEPHERE PATTAYA, CANAPAYA RESIDENCES, FOUR SEASONS PRIVATE RESIDENCES BANGKOK AT CHAO PHRAYA RIVER, LAVIQ SUKHUMVIT 57, THE LOFTS SILOM, MOVENPICK RESIDENCES & POOL VILLAS, NARA 9 BY EASTERN STAR, NIVATI, THE PANO, THE RESIDENCES at SHERATON PHUKET GRAND BAY, SWAN LAKE RESIDENCE KHAOYAI and WISH SIGNATURE II MIDTOWN SIAM. Special for this year, luxury yachts by BOAT LAGOON will also join the showcase, responding to demand for luxury assets.
"Developers have prepared to meet investors and buyers' demand in this year and next year by offering more mixed-use projects, increased private space, fully furnished units with high-end furniture, and other services and facilities for the best comfort and convenience. Strategies to satisfy the buyers' lifestyle and special offers to attract investors are expected to be well received like previous years during this 11-day event," said Chanisa.
Neti Narumit, a condominium investor, property broker and ultra-luxury condominium specialist, has made interesting comments about the market, particularly for high-end property. According to him, the fact that the luxury and super-luxury property market has been growing every year is because they are not much affected by economic situations. This market still enjoys demand from the Thai upper class and foreigners as well as long-term investors. Luxury properties on great locations with extravagant design and quality materials remain the market that both developers and investors show great confidence in. As prices rise every year, this sector continues to grow with great strength.
"The property market, especially the upper market, will continue to grow next year in line with the growing economy thanks to the flow of funds from foreign investors, the completed megaprojects that have resulted in high prices for land, the government's special economic zone development and the growth of important cities across the country. This market receives great attention from investors and developers and is still able to create excellent capital gain, resulting in confidence by both Thai and foreign investors. In particular, the new generation of businesspeople – those who are good at financial management, have great lifestyle and look for a stable investment that offers long-term returns, will invest more in property, especially in the upper market. They feel confident that this market has sourced the best locations with high demand, such as the city center, areas connected to parks and water or the rapid transit systems, commercial districts and travel destinations like the sea and mountains, and that the prices of these properties will only increase. This group of investors also express confidence in brands with luxury design and use of technology and innovations to offer the best service and buyer satisfaction. They feel confident in both the value of property and the brands of high-priced projects."
The Siam Paragon Luxury Property Showcase 2017 takes place on November 9-19 at the Fashion Hall and the Fashion Gallery on the 1st Floor of Siam Paragon Shopping Center, where leading developers will showcase high-end residential projects and investment opportunities with three special offers. The first offer is discounts and promotions for luxury residential projects and holiday homes on great locations. The second offer is for top spenders at the event. The customer with the highest spending will receive an exclusive yacht trip in Phuket provided by Boat Lagoon Yachting. The prize includes one-day luxury stay on the yacht for ten people with complimentary food, drinks and champagne. The second and third top spenders will each receive a round-trip ticket to Phu Quoc, Vietnam for two people, from Bangkok Airways and three-night accommodation at the Turquoise Suite at the JW Marriott Phu Quoc Emerald Bay Resort & Spa with complimentary meals. The fourth and fifth top spenders will receive a powerful wireless vacuum cleaner from Dyson V8 Animal Vacuum. The third offer is a special privilege for Kasikorn and Thanachart credit card holders.