Ramada Encore debuts in Busan, South Korea
402-room Ramada Encore Busan Haeundae places guests at the centre of Busan’s vibrant events precinct.
BUSAN, South Korea - Hospitality powerhouse Wyndham Hotel Group introduced its first Ramada Encore hotel to Busan with the opening of Ramada Encore Busan Haeundae. While bolstering its portfolio of midscale offerings in South East Asia, Wyndham Hotel Group is offering business and leisure travellers sophisticated and convenient accommodation in the heart of South Korea’s second largest city.
The newly built 402-room hotel, developed under a franchise agreement with Korea Development Group and managed by Styleloft Global Corporation, is Wyndham Hotel Group’s 28th destination in South Korea following the openings of Howard Johnson Jeju Seogwipo Harbor, Ramada Jeju City Hall, and Howard Johnson Jeju Hotel Yeondong earlier this year.
Ramada Encore hotels are part of the globally recognised midscale Ramada brand. With locations throughout Europe, Africa, the Middle East, and Latin America, Ramada Encore hotels offer modern and ergonomically designed accommodations for both leisure and business travellers.
Fast-growing Busan attracted more than 10 million domestic visitors and two million international tourists last year, achieving 4.1 trillion won (US$36 billion) in tourism revenue. This year, local tourism officials announced plans to boost international arrivals even more through a series of development initiatives aiding the growth of meetings, incentives, conferences and events (MICE) throughout the city.
“Busan is an emerging destination for MICE travel and visitor numbers are growing thanks to infrastructure efforts like expanding Gimhae International Airport, upgrading retail centres, and redeveloping the Port of Busan,” said Barry Robinson, President and Managing Director, Wyndham Hotel Group South East Asia and Pacific Rim.
“This increased focus on development and tourism is creating a surging need for quality hotel rooms in centrally located areas such as Haeundae,” Robinson continued. “We’re meeting that demand with the timely opening of Ramada Encore Haeundae, which offers guests close access to key business and leisure precincts, as well as the familiar comforts of our globally renowned Ramada Encore brand.”
Conveniently located in Busan’s Haeundae-gu district, Ramada Encore Haeundae is situated opposite Haeundae Station and offers close proximity to the city’s top business and leisure attractions like Haeundae Beach and Busan Exhibition and Convention Centre (BEXCO). It also serves as an ideal base for guests attending the city’s most exciting events, such as the prestigious 22nd Busan International Film Festival from October 12 to 21 and the Busan Fireworks Festival on October 28.
For a comfortable and productive stay in Busan, the hotel offers complimentary Wi-Fi in each of its contemporary guestrooms along with ergonomic work desks and individually controlled air conditioner and heater. The hotel also features a fitness centre, meeting and conference rooms, an onsite restaurant and a rooftop garden.