The development of Wanda Hotels & Resorts is under the support of all guests and business partners.
SHANGHAI – Wanda Reign on the Bund launched its second anniversary celebration with a sensational gala dinner featuring contemporary artworks and culinary art on 16 August, 2018. 200 national guests and media from Wanda Reign were invited on the Bund, and Wanda Reign Chengdu and Wanda Reign Wuhan joined the celebration of this momentous occasion at Wanda Reign on the Bund, one of the best luxury hotels in Shanghai that has hosted discerning travelers, celebrities, and heads of state from around the world over the past two years.
Guests were welcomed in the museum-like hotel lobby on the event day where the giant contemporary Chinese Ink Painting “Splendid Orient” was displayed together with other art pieces. As guests moved up to the main venue of this event, the oil painting, “Night of Shanghai“, an art piece in Wanda Reign on the Bund was enhanced with high-tech and lighting systems, evolved into a brand new interactive art show. This event created a luxury experience of contemporary art for all guests and it showcased that the Wanda Reign brand was built up with a characteristic that closely connected to arts.
The gala dinner was started with a new Wanda Reign brand video and followed by the opening speech that delivered by Dr. Jeff Ning, Executive President of Wanda Cultural Tourism Creativity Co., Ltd., and President of Wanda Hotels & Resorts. Dr. Ning reviewed the development of Wanda Reign brand, the flagship brand of Wanda Hotels & Resorts, during the past 4 years and introduced the latest brand strategy of four existing brands – Wanda Reign, Wanda Vista, Wanda Realm and Wanda Jin. He also announced two to-be-lauched new brands – Wanda Moments and Wanda Allegroitalia.
“Wanda Hotels & Resorts owns three cores sections of hotel design, hotels construction and hotel management, and it is a whole industrial chain company that integrates hotel development and management globally. The 2nd anniversary of Wanda Reign on the Bund is a milestone for the development of Wanda Hotels & Resorts. In terms of global expansion, new projects will be under development in Istanbul, Langkawi and Vientiane in 2019.” Dr. Ning said, “In the meantime, Wanda Hotels & Resorts launched ‘Wanda Club’, a new loyalty program to further reward our guests and enhance their experience. In the future, Wanda Hotels & Resorts, a hotel brand rooted in China, will continue its global expansionsteady and confidently and become a world-famous international hotel management company.”
Dr. Jeff Ning, President of Wanda Hotels & Resorts, Mr. Xu Xiao Liang, Executive Director and Co-president of Fosun International, Mr. Kieran Twomey, Executive Vice President of Wanda Hotels & Resorts, and Mr. Alexander Paul, General Manager of Wanda Reign on the Bund proposed the toast at the anniversary celebration of Wanda Reign on the Bund. The five-course gala dinner was presented by the award-wining Huaiyang cuisine restaurant, River Drunk of the hotel. It features the classic Huaiyang dishes that used to be served in formal state banquets and perfectly balanced both taste and presentation. During the dinner, the 270-degree screen showcased the cooking process of each dish when it was serviced, the art of the dishes impressed every guest.
The development of Wanda Hotels & Resorts is under the support of all guests and business partners. When the group developed, it made more effort to its corporate social responsibilities. Authorized by the China Charity Federation, Wanda Hotels & Resorts established Wanda Children’s Foundation in June 2012. “Wanda Charity Projection Rooms” was established as the kick-off project of Wanda Children’s Foundation in July 2012. 100 “Wanda Charity Projection Rooms” had been established for children in need by July 2017. In August 2017, Wanda Children’s Foundation cooperated with Beijing Stars and Rain research center and launched “Stars and Rain – Wanda Classroom” program to help 250 families with autistic children to receive professional training in five key cities across the country. An auction of two artworks by an autistic child was conducted at the gala dinner, raising a total of RMB200,000 for the “Stars and Rain – Wanda Classroom” program.
TravelDailyNews Asia-Pacific editorial team has an experience of over 35 years in B2B travel journalism as well as in tourism & hospitality marketing and communications.
