The aim of the Thailand Golf Travel Mart 2017, organised by Tourism Authority of Thailand, is to promote Thailand as a world-class golf destination and show how the kingdom's courses and tour operators are set up to cater to golf tourists. The event helped creating new opportunities for Thai golf business operators allowing them to promote their services to vital foreign markets. It is hoped that the TGTM will increase the golfers who visit Thailand to play golf generating revenue in all parts of the country.
Snapshot from the area of the pre-scheduled appointment matching program and speed dating during the TGTM. More than 150 buyers form 32 countries attended the program with the majority being for Asia (65 buyers) and the ASEAN region (48 buyers). In addition, 31 buyers were coming from Europe and 3 from USA
Ninety five local sellers participated representing Thai golf courses, tour operators, hotels, and travel agents
Mr Tanes Petsuwan, TAT Deputy Governor for International Marketing (Europe, Africa, Middle East, and Americas) said during the night event "Golf is a big business in Thailand thanks to the amazing courses around the country that show off our amazing scenery while offering world-class amenities and famously friendly Thai caddies. This event will help strengthen Thailand's position as a leading golf destination while attracting new golfers to play enjoying the legendary Thai hospitality and unique local experiences."
Buyers and sellers have fun at the night function...
More than 50 delegates participated in the Focus Group on 26 July, a meeting between TAT and golf courses in Khao Yai focusing on seeking joint promotions for the golf segment. The session joined by TAT executives, TAT overseas office directors, and marketing representatives, providing advices on marketing strategy on how to strengthen the golf courses' competitiveness in order to promote the country as the world's golfing hub
Snapshot of the stand of Beyond Green – Car Club Thailand, one of the 95 local sellers exhibiting in TGTM 2017
The stand of the Dan Kwian Pottery Village gave a flavor of the locality during the TGTM 2017
International buyers and media members grabbed the opportunity to relax with a traditional Thai massage
The team of TAT with the TAT overseas directors who welcomed the international buyers and media members promoting the attractions of Thailand such as its heritage, hospitality, and unique culture during TGTM 2017 exhibition
Mr Tanes Petsuwan, TAT Deputy Governor for International Marketing (Europe, Africa, Middle East, and Americas) during the press conference analysed the contribution of Golf to the tourism sector of Thailand. Thailand boosts 260 Golf courses giving the opportunity to golfers not only play but also to explore spa and shopping